Effective Date: April 5, 2026 | Last Updated: April 5, 2026
LimitX ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains in detail how we collect, use, disclose, and safeguard your information when you use our iOS application and Safari extension ("App").
By downloading, installing, or using LimitX, you agree to this Privacy Policy. If you do not agree, please do not use the App.
We collect the following categories of information:
| Data Type | Purpose | Storage |
|---|---|---|
| Email Address | Account creation, authentication, password recovery | Supabase Cloud (encrypted) |
| Password | Authentication (stored as secure hash, never plain text) | Supabase Cloud (hashed) |
| Display Name | Personalization within the app | Supabase Cloud |
| Data Type | Purpose | Retention |
|---|---|---|
| Blocked URLs/Domains | Content blocking accountability | 90 days |
| Violation Timestamps | Activity tracking and reporting | 90 days |
| Violation Types | Categorization (adult, keyword, etc.) | 90 days |
| Device Identifier | Multi-device support | Until account deletion |
| Data Type | Purpose |
|---|---|
| Streak Count | Track consecutive clean days |
| Mission Progress | Challenge completion tracking |
| Points & Rewards | Gamification features |
We store your app preferences locally on your device:
The Urgo AI Companion feature sends data to a third-party AI service. This feature is entirely optional and disabled by default. Data is only sent after you explicitly enable this feature and consent to data sharing.
When you use the Urgo AI Companion, the following data is transmitted:
| Data Sent | Purpose | Sent When |
|---|---|---|
| Chat Messages | Your typed messages to the AI companion | Each message you send |
| Conversation History | Previous messages in current session for context | Each message you send |
| Streak Information | Your current streak count for personalized responses | When starting a chat |
| Selected Mood | Your emotional state selection (if provided) | When you select a mood |
Groq is an AI infrastructure company that processes chat messages to generate AI responses.
API Endpoint: api.groq.com
Privacy Policy: https://groq.com/privacy-policy/
Model Used: compound-mini (optimized for supportive conversations)
Groq, Inc. provides the following protections for your data:
LimitX uses the following third-party services. Each service has its own privacy policy:
Provides authentication, database, and API services.
Data Shared: Account information, violation logs, progress data
Privacy Policy: https://supabase.com/privacy
Powers the Urgo AI companion chat feature.
Data Shared: Chat messages, conversation context, mood selection
Consent Required: Yes, explicit opt-in
Privacy Policy: https://groq.com/privacy-policy/
Handles in-app purchases and subscriptions.
Data Shared: Transaction data (managed by Apple)
Privacy Policy: https://www.apple.com/legal/privacy/
All third-party services we use are contractually obligated to protect your data and provide equal or greater privacy protections than described in this policy.
We use your information for the following purposes:
| Data Category | Retention Period | Deletion Method |
|---|---|---|
| Account Information | Until account deletion | Settings > Delete Account |
| Violation History | 90 days | Automatic deletion |
| Chat History (AI) | Until manually deleted | AI Companion > Clear History |
| Progress Data | Until account deletion | Settings > Delete Account |
| Local Preferences | Until app uninstall | Uninstall app |
If you are located in the European Union, you have the following rights under GDPR:
To exercise these rights, contact us at privacy@limitx.app. We will respond within 30 days.
We implement robust security measures to protect your data:
LimitX is designed to help users of all ages build healthier digital habits. We take children's privacy seriously:
If you believe we have collected data from a child without parental consent, please contact us immediately at privacy@limitx.app.
Your data may be transferred to and processed in countries outside your country of residence, including the United States. These countries may have different data protection laws.
We ensure appropriate safeguards are in place:
We may update this Privacy Policy from time to time. We will notify you of material changes by:
We encourage you to review this Privacy Policy periodically. Continued use of the App after changes constitutes acceptance of the updated policy.
If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:
Data Controller:
DownLabs
European Union
For EU residents, you also have the right to lodge a complaint with your local data protection authority.
| Category | Collected | Shared With | User Consent |
|---|---|---|---|
| Account Data | Yes | Supabase (backend) | At signup |
| Violation Data | Yes | Supabase (backend) | At consent screen |
| Progress Data | Yes | Supabase (backend) | At signup |
| AI Chat Data | Optional | Groq AI | Explicit opt-in |
| Payment Data | No* | Apple only | At purchase |
*Payment data is handled entirely by Apple and is not accessible to us.
Please also review our other legal documents: